Shopware
Shopware is a modular ecommerce platform used to build and manage online commerce experiences for businesses.
Not sure if Shopware is right for your business?
About
Shopware
Shopware provides ecommerce software that enables the creation, management, and expansion of online stores. It supports multiple sales channels, product and order management, and integrations with external systems via APIs.
What the platform does (core functionality):
- Enables online store creation and commerce operations
- Provides tools for product catalog management and order processing
- Supports API-based integrations with third-party systems such as ERP, CRM, and PIM systems
Who it is for:
Publicly available information does not specify a single target customer category but shows usage by a variety of merchants, including those operating in B2C and B2B contexts.
Deployment model:
- Available as self-hosted software
- Offered in cloud-hosted SaaS and PaaS variants
Architecture or positioning:
- API-first architecture with headless commerce support (backend separated from frontend via APIs)
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Why businesses choose Shopware for B2B
Shopware explicitly promotes its B2B capabilities through modular “B2B Components,” designed to support B2B-oriented commerce needs as part of the core platform. These components integrate with Shopware 6, enabling businesses to tailor ecommerce workflows and processes specific to B2B operations.
Verifiable B2B features:
- Organization units or employee management for structuring business customer accounts and roles
- Custom product catalogs and quick order options (e.g., quick item entry and order lists)
- Quote management features for creating and processing quotes within the platform
- Approval processes for orders (roles and permissions tied to order approvals)
- API-first and headless architecture to integrate B2B systems such as ERP and CRM
Notable Clients:
- Toyota
- Other brands using Shopware B2B solutions
How Rixxo can help
Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If Shopware is the right fit, we’ll say so. If not, we’ll help you find one that is.
Already using Shopware?
We can help you integrate it.
Resources to move you forward
Get a framework you can apply now to help choose the best eCommerce platform for your B2B business.
Watch our pre-recorded webinar: How to choose the best B2B eCommerce platform. Featuring Chris Gee & Hugh Pembroke.
Download a free RFP template to help you find the platform that meets your company's needs, budget, and long-term objectives.
How Rixxo can help
Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If Shopware is the right fit, we’ll say so. If not, we’ll help you find one that is.
Available integration objects
FAQs
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