Rithum
Rithum is a commerce operations platform designed to help brands, suppliers, and retailers manage and grow their digital commerce presence across marketplaces, drop‑ship fulfilment and connected sales channels. The platform centralises product listings, inventory, orders, advertising and fulfilment workflows to simplify complex multichannel commerce operations and scale efficiently across hundreds of digital sales endpoints.
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About
Rithum
Rithum provides an end‑to‑end commerce stack built to support direct‑to‑consumer (D2C), marketplace‑centric and third‑party (3P) retail models. It lets sellers manage their product data, marketplace listings, inventory synchronisation, advertising optimisation, order routing and fulfilment from one unified interface — helping businesses reduce manual effort and streamline multichannel operations.
The platform is built for:
- Brands and manufacturers
- Retailers and marketplace sellers
- Suppliers and distribution partners
- Businesses scaling multi‑channel commerce operations
Deployment model:
Cloud‑hosted SaaS with managed service options and integrations across major commerce channels.
Architecture & positioning:
- Unified commerce operations platform with marketplace connectivity and order orchestration
- Supports AI‑enhanced automation and insights (e.g., RithumIQ) to optimise listings, pricing and fulfilment workflows
- Integrates with ERP, PIM, fulfillment and channel partners via APIs and managed connectors
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Why businesses choose Rithum for B2B
Rithum is positioned as a scalable, network‑centric platform for companies seeking to expand their ecommerce reach across marketplaces and retail channels while centralising critical commerce functions. It aims to simplify complexity in multichannel commerce, provide real‑time inventory and performance visibility, and help businesses grow with automation and analytics support.
Verifiable commerce operations features:
- Centralised marketplace and channel management with support for 420+ channels including Amazon, Walmart, TikTok Shop, Target and others
- Automated product listing syndication and compliance across marketplaces
- Inventory synchronisation, order consolidation and flexible fulfilment routing
- AI‑powered optimisation and insights (RithumIQ) for pricing, performance and fulfilment decisions
- Retail media and advertising campaign management across key channels
- Centralised analytics and real‑time reporting dashboards
Notable clients (publicly listed / referenced):
- Adidas
- Best Buy
- B&Q
- Draper Tools
- The Home Depot
- Zalando
How Rixxo can help
Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If Rithum is the right fit, we’ll say so. If not, we’ll help you find one that is.
Popular integrations with Rithum
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Resources to move you forward
Get a framework you can apply now to help choose the best eCommerce platform for your B2B business.
Watch our pre-recorded webinar: How to choose the best B2B eCommerce platform. Featuring Chris Gee & Hugh Pembroke.
Download a free RFP template to help you find the platform that meets your company's needs, budget, and long-term objectives.
How Rixxo can help
Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If Rithum is the right fit, we’ll say so. If not, we’ll help you find one that is.
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