Commerce Tools
Commercetools is a cloud‑native, API‑first commerce platform designed to help enterprises build scalable, modern digital commerce experiences across B2B, B2C, and hybrid business models. It uses a composable, headless architecture to support flexible, modular commerce operations without relying on monolithic systems.
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About
Commerce Tools
Commercetools provides a modular digital commerce platform built on MACH (Microservices, API‑first, Cloud‑native, Headless) principles, enabling businesses to deliver customised commerce experiences across channels and customer segments.
The platform is built for:
- Enterprise B2B commerce
- B2C and D2C commerce
- Multi‑brand and multi‑market commerce
- Omni‑channel and hybrid sales models
Deployment Model:
- Cloud‑hosted, multi‑tenant SaaS with global availability via providers like AWS and Google Cloud.
Architecture & Positioning:
- Microservices‑based architecture enabling independent feature deployment and scalability.
- API‑first, headless commerce supports flexible front‑end experiences via REST/GraphQL.
- Composable components allow best‑of‑breed integrations.
- Versionless platform with continuous updates without downtime.
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Why businesses choose Commerce Tools for B2B
Commercetools is positioned as a modern commerce platform that supports complex digital commerce requirements with enterprise‑grade flexibility, scalability, and performance.
Verifiable B2B Features:
- Business unit hierarchy and role‑based purchasing permissions
- Flexible pricing including tiered, volume‑based, and customer‑specific pricing
- Customisable product catalogues and customer‑specific catalog views
- Intelligent search and filtering for complex inventories
- Promotions and discount management tailored by customer segment
- Purchasing workflows with approval processes and automated quoting
- Multi‑currency, multi‑language and multi‑market support
- Integrations with ERP, CRM, OMS, and other core business systems via APIs
Notable Clients (publicly listed and referenced):
- BIC (B2B portal supporting distributors and sales reps)
- BMW
- Panasonic
- Danone
- Interflora
- Ark Bokhandel
(Brands referenced via customer stories and platform showcases.)
How Rixxo can help
Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If Commerce Tools is the right fit, we’ll say so. If not, we’ll help you find one that is.
Popular integrations with Commerce Tools
Already using Commerce Tools?
We can help you integrate it.
Resources to move you forward
Get a framework you can apply now to help choose the best eCommerce platform for your B2B business.
Watch our pre-recorded webinar: How to choose the best B2B eCommerce platform. Featuring Chris Gee & Hugh Pembroke.
Download a free RFP template to help you find the platform that meets your company's needs, budget, and long-term objectives.
How Rixxo can help
Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If Commerce Tools is the right fit, we’ll say so. If not, we’ll help you find one that is.
Available integration objects
FAQs
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