Big Cartel

Big Cartel is a hosted eCommerce platform designed for independent artists, makers, and small businesses to create simple online storefronts. Founded in 2005, the platform focuses on ease of use, low-cost selling, and minimal setup requirements.

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About
Big Cartel

Big Cartel provides a lightweight, hosted eCommerce platform aimed primarily at small merchants and creatives who need a simple way to sell products online. It offers templated storefronts, basic product management, and straightforward selling tools without the complexity found in enterprise or B2B-focused systems.

The platform is built for:

  • Independent artists
  • Makers and creators
  • Small product-based businesses
  • Early-stage brands requiring a simple storefront

Deployment Model:

  • Fully hosted SaaS (no on-premise option)

Architecture & Positioning:

  • Closed-source SaaS platform
  • No headless architecture support documented
  • API access is available only to paid plans and is limited in scope
  • Third-party integrations primarily rely on Zapier, Stripe, and PayPal
  • Platform intentionally prioritises simplicity over advanced commerce features

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Why businesses choose Big Cartel for B2B

Big Cartel is positioned as an accessible, low-cost platform focused on simplicity rather than enterprise functionality. It appeals to merchants who want a minimal, easy-to-maintain online shop without technical overhead.

Verifiable Platform Features:

  • Simple storefront themes with visual customisation
  • Basic product catalogue management
  • Inventory tracking
  • Discount codes
  • Order management
  • Limited API (paid plans only)
  • Stripe and PayPal payment support
  • Integration options via Zapier
  • Hosted, SSL-secured storefronts

Important note for B2B buyers:
 Big Cartel does not offer B2B-specific features such as corporate accounts, tiered pricing, RFQ workflows, complex catalogues, or ERP/PIM integrations.

Notable Clients

Big Cartel primarily serves independent creators and does not publish a list of enterprise or publicly listed clients.
No publicly listed customers are currently verifiable through Big Cartel’s official website, press releases, or case studies.

How Rixxo can help

Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If Big Cartel is the right fit, we’ll say so. If not, we’ll help you find one that is.

Already using Big Cartel?

We can help you integrate it.

Thought leadership

Resources to move you forward

platform-selection1

Get a framework you can apply now to help choose the best eCommerce platform for your B2B business.

platform-selection2

Watch our pre-recorded webinar: How to choose the best B2B eCommerce platform. Featuring Chris Gee & Hugh Pembroke.

platform-selection3

Download a free RFP template to help you find the platform that meets your company's needs, budget, and long-term objectives.

How Rixxo can help

Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If Big Cartel is the right fit, we’ll say so. If not, we’ll help you find one that is.

Available integration objects

Big Cartel objects / endpoints

FAQs

Is Big Cartel the best B2B eCommerce platform?
How do I know if Big Cartel is right for my B2B business?
Can I migrate my current B2B store to Big Cartel?
Does Big Cartel integrate with ERP, CRM, and accounting software?
Can I connect Big Cartel to my existing warehouse and inventory management system?
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