GOb2b
GoB2B is an enterprise‑grade B2B eCommerce platform engineered to support digital commerce across complex sales operations, enabling manufacturers, distributors, wholesalers, and suppliers to transact efficiently online.
Not sure if GoB2B is right for your business?
About
GOb2b
GoB2B delivers a scalable and flexible digital commerce solution capable of supporting B2B, B2B2C, and hybrid selling models. The platform includes capabilities for managing corporate structures, pricing strategies, and customer‑specific workflows — all designed for sophisticated commercial environments.
The platform is built for:
- Manufacturers
- Distributors
- Wholesalers
- Retailers with B2B requirements
Deployment model:
- Available as cloud‑hosted and hybrid deployment options
Architecture & positioning:
- Fully modular and extensible architecture
- API‑first design enabling headless commerce via REST and GraphQL
- Enterprise features and support available through commercial licensing
Let’s talk platform selection
Take the first step toward smarter, more connected digital commerce
Why businesses choose GOb2b for B2B
GoB2B is intentionally designed for B2B commerce, aligning with long sales cycles, organisational hierarchies, and account‑centric buying behaviours. It emphasises configurability and control, enabling businesses to tailor experiences for different buyer segments.
- Verifiable B2B features:
- Corporate account and user permission management with approval workflows
- Tiered and customer‑specific pricing rules
- Quotation and negotiated order workflows
- Custom catalogue visibility and product access control
- Multi‑language, multi‑currency and multi‑brand support
- Extensive REST and GraphQL APIs
- Flexible integration points for ERP, CRM, and PIM systems
Notable clients :
- Vital Pet Group
- Tiger Supplies
- BFM Europe
- The Cress Company
- Seawhite of Brighton
How Rixxo can help
Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If GOb2b is the right fit, we’ll say so. If not, we’ll help you find one that is.
Popular integrations with GOb2b
Already using GOb2b?
We can help you integrate it.
Resources to move you forward
Get a framework you can apply now to help choose the best eCommerce platform for your B2B business.
Watch our pre-recorded webinar: How to choose the best B2B eCommerce platform. Featuring Chris Gee & Hugh Pembroke.
Download a free RFP template to help you find the platform that meets your company's needs, budget, and long-term objectives.
How Rixxo can help
Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If GOb2b is the right fit, we’ll say so. If not, we’ll help you find one that is.
Available integration objects
FAQs
There is no single "best" B2B eCommerce platform, only the one that best fits your business needs, people, and processes. Traditional platform selection focuses on features rather than solving real business challenges. We take a needs-driven approach, ensuring that platform selection is based on how well it aligns with your workflows, goals, and growth strategy, not just on a checklist of features.
Our Platform Selection Service helps businesses like yours evaluate options using a data-driven, structured framework.
Choosing the best B2B eCommerce platform isn’t just about features; it’s about how well the platform aligns with your business needs, processes, and people. Many businesses fall into the trap of selecting a platform based on a feature checklist without considering how it integrates into their workflows or solves their specific challenges.
Our Platform Selection Service helps businesses evaluate their requirements, assess platform capabilities, and make informed decisions supporting long-term growth and efficiency.
Create your Terms & Privacy Policy in minutes
Running a B2B business comes with legal responsibilities. Our free tools help you quickly generate tailored Terms & Conditions and Privacy Policies
These tools are a smart starting point to help you stay professional and protected.
Save time with ready-to-go templates
Built for B2B eCommerce businesses
Easy to customise to your brand
Designed to support trust and compliance
B2B Terms and Conditions generator
The distance selling act is retail centred and without proper terms, your b2b eCommerce business may be unprotected. Generate terms of service suitable for a trade retailer selling online.
Privacy Policy generator
Privacy policies are a legal requirement in many countries. This template can help to form yours and steer your GDPR compliance.
Returns Policy generator
Generate an easy to implement refund and returns policy that improves client relations.
Let’s choose the best platform for your B2B business
Ready to connect the dots in your digital ecosystem? Whether it’s simplifying your workflows, saving time, or setting up the perfect integration, we’re here to help.