Apparatus
Apparatus is a B2B eCommerce platform designed to support wholesalers, distributors, and manufacturers – particularly those with complex B2B ordering, pricing, and procurement needs.
Not sure if Apparatus is right for your business?
About
Apparatus
Apparatus provides a flexible, cloud‑based digital commerce platform tailored for B2B merchants.
The platform is built for:
- Manufacturers
- Distributors
- Wholesalers
- Suppliers of essential goods and consumables (e.g. safety wear, uniforms, office supplies, print supplies)
Deployment Model & Architecture
- Delivered as a cloud‑based solution (SaaS) — Apparatus emphasises a flexible, scalable platform to grow with your business.
- Designed to integrate seamlessly with existing back‑office systems (ERP, PIM, accounting, warehouse/stock control, CRM, etc.) to avoid duplication and manual data entry.
Let’s talk platform selection
Take the first step toward smarter, more connected digital commerce
Why businesses choose Apparatus for B2B
Apparatus is built specifically for B2B — not as a repurposed B2C tool — which means its features are aligned with real‑world B2B buying processes, organisational structures, and the complexities of corporate procurement.
Verifiable B2B Features
- Corporate account management with user‑permissions, roles, and approval workflows so customers’ teams can buy according to their internal rules.
- Personalized pricing: customer‑specific prices, discounts, and quantity‑break pricing.
- Custom product catalogues: you can tailor what each customer sees based on agreement, location or user type.
- Approval workflows and budget controls for spend‑management — helpful for customers with internal purchasing policies.
- Live stock availability and real‑time inventory sync (across warehouses/locations) — especially important when integrated with ERP/stock‑control systems.
- Order history, invoice history, payment options, and payment / invoice management via the portal — enabling self-service for B2B customers.
- Multi-currency support (for businesses operating across countries) — handy if you have international clients.
Notable Clients :
While Salesforce does not publish a dedicated AgentForce client list, several organisations publicly use Salesforce AI / Einstein capabilities — which underpin AgentForce functionality. These clients include:
- Schneider Electric
- ABB
- Hitachi
- Walmart (AI assistant use case)
- Pearson
These examples demonstrate how Apparatus customers can leverage AI‑driven tools like AgentForce for enhanced B2B commerce workflows, customer support, and operational efficiency.
How Rixxo can help
Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If Apparatus is the right fit, we’ll say so. If not, we’ll help you find one that is.
Already using Apparatus?
We can help you integrate it.
Resources to move you forward
Get a framework you can apply now to help choose the best eCommerce platform for your B2B business.
Watch our pre-recorded webinar: How to choose the best B2B eCommerce platform. Featuring Chris Gee & Hugh Pembroke.
Download a free RFP template to help you find the platform that meets your company's needs, budget, and long-term objectives.
How Rixxo can help
Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If Apparatus is the right fit, we’ll say so. If not, we’ll help you find one that is.
FAQs
There is no single "best" B2B eCommerce platform, only the one that best fits your business needs, people, and processes. Traditional platform selection focuses on features rather than solving real business challenges. We take a needs-driven approach, ensuring that platform selection is based on how well it aligns with your workflows, goals, and growth strategy, not just on a checklist of features.
Our Platform Selection Service helps businesses like yours evaluate options using a data-driven, structured framework.
Choosing the best B2B eCommerce platform isn’t just about features; it’s about how well the platform aligns with your business needs, processes, and people. Many businesses fall into the trap of selecting a platform based on a feature checklist without considering how it integrates into their workflows or solves their specific challenges.
Our Platform Selection Service helps businesses evaluate their requirements, assess platform capabilities, and make informed decisions supporting long-term growth and efficiency.
Create your Terms & Privacy Policy in minutes
Running a B2B business comes with legal responsibilities. Our free tools help you quickly generate tailored Terms & Conditions and Privacy Policies
These tools are a smart starting point to help you stay professional and protected.
Save time with ready-to-go templates
Built for B2B eCommerce businesses
Easy to customise to your brand
Designed to support trust and compliance
B2B Terms and Conditions generator
The distance selling act is retail centred and without proper terms, your b2b eCommerce business may be unprotected. Generate terms of service suitable for a trade retailer selling online.
Privacy Policy generator
Privacy policies are a legal requirement in many countries. This template can help to form yours and steer your GDPR compliance.
Returns Policy generator
Generate an easy to implement refund and returns policy that improves client relations.
Let’s choose the best platform for your B2B business
Ready to connect the dots in your digital ecosystem? Whether it’s simplifying your workflows, saving time, or setting up the perfect integration, we’re here to help.