Advanced Commerce
Advanced Commerce is a merchandising and personalisation platform built to give retailers more control over how products are presented, ranked, and sold online. Its flagship product, GrapheneHC, provides advanced search, merchandising, and personalisation tools designed to improve conversion rates and customer experience.
Not sure if Advanced Commerce is right for your business?
About
Advanced Commerce
Advanced Commerce provides a highly configurable merchandising and search platform designed to help retailers deliver more relevant product experiences. It allows teams to build complex merchandising rules, personalise product listings, and optimise results without relying heavily on developers.
The platform is used by:
- Retailers
- DTC brands
- Ecommerce teams looking to improve search, PLPs, and product discovery
- Businesses replacing legacy search or merchandising tools (e.g., Klevu, Algolia)
Deployment model:
- Cloud-hosted SaaS
Architecture & Positioning:
- Built as a headless-compatible search and merchandising engine
- Easily integrates with existing ecommerce platforms
- Provides APIs and JavaScript SDKs
Designed as a next-generation alternative to traditional search, rules engines, or AI-based merchandising tools
Let’s talk platform selection
Take the first step toward smarter, more connected digital commerce
Why businesses choose Advanced Commerce for B2B
Advanced Commerce positions itself as a high-performance, low-cost alternative to established search and merchandising platforms. It gives retailers granular control over product ranking, boosting, burying, and personalisation — all without complex engineering work.
Verifiable Platform Features:
- Advanced site search with relevance controls
- Visual merchandising tools for PLPs, category pages, and search results
- Real-time rule building (“recipes”) for ranking, boosting, and filtering
- AI-powered personalisation
- Product recommendations engine
- Multi-site and multi-currency support
- A/B testing for search and merchandising rules
- APIs and SDKs for custom front-ends and headless architectures
- Lightweight, fast implementation suitable for complex catalogues
Notable Clients :
- Sports Direct
- The Conran Shop
- Furniture Village
How Rixxo can help
Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If Advanced Commerce is the right fit, we’ll say so. If not, we’ll help you find one that is.
Popular integrations with Advanced Commerce
Already using Advanced Commerce?
We can help you integrate it.
Resources to move you forward
Get a framework you can apply now to help choose the best eCommerce platform for your B2B business.
Watch our pre-recorded webinar: How to choose the best B2B eCommerce platform. Featuring Chris Gee & Hugh Pembroke.
Download a free RFP template to help you find the platform that meets your company's needs, budget, and long-term objectives.
How Rixxo can help
Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If Advanced Commerce is the right fit, we’ll say so. If not, we’ll help you find one that is.
FAQs
There is no single "best" B2B eCommerce platform, only the one that best fits your business needs, people, and processes. Traditional platform selection focuses on features rather than solving real business challenges. We take a needs-driven approach, ensuring that platform selection is based on how well it aligns with your workflows, goals, and growth strategy, not just on a checklist of features.
Our Platform Selection Service helps businesses like yours evaluate options using a data-driven, structured framework.
Choosing the best B2B eCommerce platform isn’t just about features; it’s about how well the platform aligns with your business needs, processes, and people. Many businesses fall into the trap of selecting a platform based on a feature checklist without considering how it integrates into their workflows or solves their specific challenges.
Our Platform Selection Service helps businesses evaluate their requirements, assess platform capabilities, and make informed decisions supporting long-term growth and efficiency.
Create your Terms & Privacy Policy in minutes
Running a B2B business comes with legal responsibilities. Our free tools help you quickly generate tailored Terms & Conditions and Privacy Policies
These tools are a smart starting point to help you stay professional and protected.
Save time with ready-to-go templates
Built for B2B eCommerce businesses
Easy to customise to your brand
Designed to support trust and compliance
B2B Terms and Conditions generator
The distance selling act is retail centred and without proper terms, your b2b eCommerce business may be unprotected. Generate terms of service suitable for a trade retailer selling online.
Privacy Policy generator
Privacy policies are a legal requirement in many countries. This template can help to form yours and steer your GDPR compliance.
Returns Policy generator
Generate an easy to implement refund and returns policy that improves client relations.
Let’s choose the best platform for your B2B business
Ready to connect the dots in your digital ecosystem? Whether it’s simplifying your workflows, saving time, or setting up the perfect integration, we’re here to help.










