Zoey

Zoey is an open-source B2B eCommerce platform designed by Oro Inc. to support complex digital commerce operations for manufacturers, distributors, wholesalers, and suppliers.

Not sure if Zoey is right for your business?

About
Zoey

Zoey: A powerful B2B eCommerce platform

What is Zoey?

Zoey is a B2B eCommerce platform designed to help wholesalers, distributors, and manufacturers sell online. It offers advanced features tailored for business buyers, including account-based pricing, flexible order management, and seamless integrations.

Why choose Zoey for B2B eCommerce?

  • Built for B2B – Unlike many platforms that cater to retail, Zoey is designed specifically for B2B sales, making it easier to manage complex pricing, bulk orders, and customer-specific catalogues.
  • Powerful quoting & ordering – Zoey enables businesses to offer customised quotes, accept orders via self-service portals, and process requests efficiently.
  • Mobile-friendly sales tools – Sales reps can place orders on behalf of customers using Zoey’s mobile app, making field sales and account management easier.
  • Flexible integrations – Zoey connects with major ERP, CRM, and accounting tools, helping businesses sync data and streamline operations.
  • Customisable B2B storefronts – Businesses can create a branded online store that caters to B2B buyers with personalised pricing and account-based access.

Is Zoey the best platform for your B2B business?

Zoey is an excellent choice for B2B businesses that need advanced pricing structures, sales team tools, and seamless ordering processes. If you’re looking for a B2B eCommerce platform that simplifies complex sales, Zoey could be the best platform for your needs.

Work with a Zoey expert

At Rixxo, we specialise in B2B eCommerce and help businesses get the most from their eCommerce platform. As a Zoey agency, we can help you:

  • Set up and customise Zoey for your business
  • Integrate Zoey with your existing systems
  • Optimise your store for better conversions

 

Let’s talk platform selection

Take the first step toward smarter, more connected digital commerce

Why businesses choose Zoey for B2B

Zoey was purpose-built for B2B and promotes its deep alignment with B2B business models, processes, and buyers. It is designed to support long sales cycles, personalised catalogues, and complex organisational hierarchies.

B2B Features

  • Corporate account structures with multi-user permissions and approval workflows
  • Customisable pricing engines and tiered pricing rules
  • Request-for-quote (RFQ) workflows and quote management
  • Personalised catalogues and restricted product visibility
  • Native support for multi-language, multi-currency, and multi-website configurations
  • API-first architecture with REST and GraphQL support
  • Built-in CRM (OroCRM) for unified sales and customer management

Notable Clients:

  • Petra Industries
  • Animal Supply Company
  • Dunlop Protective Footwear

How Rixxo can help

Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If OroCommerce is the right fit, we’ll say so. If not, we’ll help you find one that is.

Already using OroCommerce?

We can help you integrate it.

Thought leadership

Resources to move you forward

platform-selection-framework-angled

Get a framework you can apply now to help choose the best eCommerce platform for your B2B business.

platform-selection-webinar-resource

Watch our pre-recorded webinar: How to choose the best B2B eCommerce platform. Featuring Chris Gee & Hugh Pembroke.

rfp-template-resource

Download a free RFP template to help you find the platform that meets your company's needs, budget, and long-term objectives.

How Rixxo can help

Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If OroCommerce is the right fit, we’ll say so. If not, we’ll help you find one that is.

Available integration objects

BigCommerce objects / endpoints
  • Companies
  • Customers
  • Orders
  • Invoices
  • Shipments
  • Store Pickup
  • Credits
  • Credit Limits
  • Payments
  • Webhooks
  • Many more + Custom endpoint development

Analytics API

  • Reporting
  • Custom behavioural events

Automation API

  • Create & manage workflows
  • Custom workflow actions
  • Custom code actions

CMS API

  • Templates
  • Layouts
  • Blogs
  • Media Bridge
  • Pages
  • HubDB
  • Site search
  • Domains
  • URL redirects
  • Performance
  • Content audit
  • Source Code

Conversations

  • Inbox and messages API
  • Chat widget SDK

Visitor Identification API

CRM API

  • Objects
    • Companies
    • Contacts
    • Deals
    • Feedback Submissions
    • Line items
    • Products
    • Tickets
    • Quotes
    • Custom objects
  • Owners
  • Associations
  • Pipelines
  • Properties

Events API

  • Web analytics
  • Email analytics
  • Tracking code
  • Cookie Banner

Marketing API

  • Marketing events
  • Marketing emails
  • Transactional emails
  • Ecommerce bridge
  • Subscription preferences
  • Marketing calendar
  • Social posts
  • Forms
  • Lists

Files API

  • Files

Settings API

Account Activity API

Account Information API

Users Provisioning

FAQs

Is Zoey the best B2B eCommerce platform?

There is no single "best" B2B eCommerce platform, only the one that best fits your business needs, people, and processes. Traditional platform selection focuses on features rather than solving real business challenges. We take a needs-driven approach, ensuring that platform selection is based on how well it aligns with your workflows, goals, and growth strategy, not just on a checklist of features.

Our Platform Selection Service helps businesses like yours evaluate options using a data-driven, structured framework.

Choosing the best B2B eCommerce platform isn’t just about features; it’s about how well the platform aligns with your business needs, processes, and people. Many businesses fall into the trap of selecting a platform based on a feature checklist without considering how it integrates into their workflows or solves their specific challenges.

Our Platform Selection Service helps businesses evaluate their requirements, assess platform capabilities, and make informed decisions supporting long-term growth and efficiency.

How do I know if Zoey is right for my B2B business?
Can I migrate my current B2B store to Zoey?
Does Zoey integrate with ERP, CRM, and accounting software?
Can I connect Zoey to my existing warehouse and inventory management system?
Free legal tools for B2B businesses

Create your Terms & Privacy Policy in minutes

Running a B2B business comes with legal responsibilities. Our free tools help you quickly generate tailored Terms & Conditions and Privacy Policies

These tools are a smart starting point to help you stay professional and protected.

Save time with ready-to-go templates

Built for B2B eCommerce businesses

Easy to customise to your brand

Designed to support trust and compliance

Resource

Privacy policies are a legal requirement in many countries. This template can help to form yours and steer your GDPR compliance.

Resource

Generate an easy to implement refund and returns policy that improves client relations.

Let’s choose the best platform for your B2B business

Ready to connect the dots in your digital ecosystem? Whether it’s simplifying your workflows, saving time, or setting up the perfect integration, we’re here to help.