WooCommerce
WooCommerce is an open-source B2B eCommerce platform designed by Oro Inc. to support complex digital commerce operations for manufacturers, distributors, wholesalers, and suppliers.
Not sure if WooCommerce is right for your business?
About
WooCommerce
WooCommerce
Best platform for B2B eCommerce? WooCommerce offers flexibility and control.
WooCommerce is a powerful and customisable eCommerce platform built for businesses of all sizes. As a plugin for WordPress, it provides an open-source, scalable solution that can be tailored to meet complex B2B requirements. With extensive integrations and advanced features, WooCommerce is a strong choice for businesses looking to create a flexible B2B eCommerce store.
Why choose WooCommerce for B2B eCommerce?
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Highly customisable – Tailor your store with plugins and custom development.
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Seamless WordPress integration – Built on WordPress, making content management simple.
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Flexible pricing and ordering – Set up bulk discounts, tiered pricing, and custom quotes.
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Scalable and open-source – Grow your business with complete control over your store.
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B2B-friendly extensions – Integrate with ERP, CRM, and accounting tools for a smooth workflow.
Is WooCommerce the right platform for your B2B business?
If you need a flexible, cost-effective, and fully customisable B2B eCommerce platform, WooCommerce is a great option. It allows businesses to create tailored buying experiences while maintaining full control over their online store.
Work with WooCommerce experts
At Rixxo, we specialise in WooCommerce development and integrations. As your expert integration partner, we will:
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Build custom B2B WooCommerce stores
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Optimise WooCommerce for performance and SEO
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Integrate WooCommerce with ERP, CRM, and payment solutions
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Enhance user experience with custom functionality
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Provide ongoing support and maintenance
Let’s talk platform selection
Take the first step toward smarter, more connected digital commerce
Why businesses choose WooCommerce for B2B
WooCommerce was purpose-built for B2B and promotes its deep alignment with B2B business models, processes, and buyers. It is designed to support long sales cycles, personalised catalogues, and complex organisational hierarchies.
B2B Features
- Corporate account structures with multi-user permissions and approval workflows
- Customisable pricing engines and tiered pricing rules
- Request-for-quote (RFQ) workflows and quote management
- Personalised catalogues and restricted product visibility
- Native support for multi-language, multi-currency, and multi-website configurations
- API-first architecture with REST and GraphQL support
- Built-in CRM (OroCRM) for unified sales and customer management
Notable Clients:
- Petra Industries
- Animal Supply Company
- Dunlop Protective Footwear
How Rixxo can help
Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If OroCommerce is the right fit, we’ll say so. If not, we’ll help you find one that is.
Popular integrations with WooCommerce
Already using OroCommerce?
We can help you integrate it.
Resources to move you forward
Get a framework you can apply now to help choose the best eCommerce platform for your B2B business.
Watch our pre-recorded webinar: How to choose the best B2B eCommerce platform. Featuring Chris Gee & Hugh Pembroke.
Download a free RFP template to help you find the platform that meets your company's needs, budget, and long-term objectives.
How Rixxo can help
Rixxo doesn’t resell platforms; we help you choose the best one based on your operational needs. If OroCommerce is the right fit, we’ll say so. If not, we’ll help you find one that is.
Available integration objects
- Companies
- Customers
- Orders
- Invoices
- Shipments
- Store Pickup
- Credits
- Credit Limits
- Payments
- Webhooks
- Many more + Custom endpoint development
Analytics API
- Reporting
- Custom behavioural events
Automation API
- Create & manage workflows
- Custom workflow actions
- Custom code actions
CMS API
- Templates
- Layouts
- Blogs
- Media Bridge
- Pages
- HubDB
- Site search
- Domains
- URL redirects
- Performance
- Content audit
- Source Code
Conversations
- Inbox and messages API
- Chat widget SDK
Visitor Identification API
CRM API
- Objects
- Companies
- Contacts
- Deals
- Feedback Submissions
- Line items
- Products
- Tickets
- Quotes
- Custom objects
- Owners
- Associations
- Pipelines
- Properties
Events API
- Web analytics
- Email analytics
- Tracking code
- Cookie Banner
Marketing API
- Marketing events
- Marketing emails
- Transactional emails
- Ecommerce bridge
- Subscription preferences
- Marketing calendar
- Social posts
- Forms
- Lists
Files API
- Files
Settings API
Account Activity API
Account Information API
Users Provisioning
FAQs
There is no single "best" B2B eCommerce platform, only the one that best fits your business needs, people, and processes. Traditional platform selection focuses on features rather than solving real business challenges. We take a needs-driven approach, ensuring that platform selection is based on how well it aligns with your workflows, goals, and growth strategy, not just on a checklist of features.
Our Platform Selection Service helps businesses like yours evaluate options using a data-driven, structured framework.
Choosing the best B2B eCommerce platform isn’t just about features; it’s about how well the platform aligns with your business needs, processes, and people. Many businesses fall into the trap of selecting a platform based on a feature checklist without considering how it integrates into their workflows or solves their specific challenges.
Our Platform Selection Service helps businesses evaluate their requirements, assess platform capabilities, and make informed decisions supporting long-term growth and efficiency.
Create your Terms & Privacy Policy in minutes
Running a B2B business comes with legal responsibilities. Our free tools help you quickly generate tailored Terms & Conditions and Privacy Policies
These tools are a smart starting point to help you stay professional and protected.
Save time with ready-to-go templates
Built for B2B eCommerce businesses
Easy to customise to your brand
Designed to support trust and compliance
Privacy policies are a legal requirement in many countries. This template can help to form yours and steer your GDPR compliance.
Generate an easy to implement refund and returns policy that improves client relations.
Let’s choose the best platform for your B2B business
Ready to connect the dots in your digital ecosystem? Whether it’s simplifying your workflows, saving time, or setting up the perfect integration, we’re here to help.